Your business is on Twitter your doing Social Media.. Okay so you’re on the shiny new uber digital thing-emy-whatist- you’re officially a Tweep! Happiness is pushing out your PR and insightful thou

Following on from our blog on Twitter etiquette basics we’re sharing five practical approaches that will help you enhance your Tweeting-ness - so that your social media efforts produce real gain for

Facebook has 600,000,000 members now and the newConstruction Social Media Marketing group is waiting for you to join!   If you think Social Media is too random for construction marketing, you are WRO

    Consumers trust Blogs more than Facebook and Twitter A significant 47% of consumers will refer a brand they read about through a blog, versus only 28% for a Facebook brand & 22% for Twitter,

This was inspired by an article by Mike Volpe at The Customer Collective, which was brought to my attention by a Tweet from Robert Clay at Marketing Wizdom (Social Media's great isn't it?? Communicat

A very Happy Christmas and a Peaceful & Prosperous 2011 to everyone, everywhere.   Let's hope that not just the construction sector, but the WORLD has a better year in 2011.  

The management of Construction Marketing are construction sector managers, we know the business & that’s what makes us good at what we do. The introduction we put together for our profile seeme

Forget the supposed differences between business-to-consumer (B2C) and business-to-business (B2B) approaches to social media marketing (instead, read this interesting blog post: Seven myths on B2B use

Twitter has a reputation for being trivial, yet while thousands of professionals in construction, finance, business and law are using it, but only some of them leverage it as a powerful strategic net

  To start off with, a definition for ‘social’ is needed. Social can be described as ‘interaction’, with each other or the environment around us – either voluntarily or involuntarily. People enjoy e